Creative Strategist / Gui Pasculli
MARKETING WEEK AWARDS & IPA 2020
Proud to have contributed for Tesco Strategy Team to won multiple awards across Marketing Week Masters & IPA Effectiveness Awards helping BBH to retained the coveted 'IPA Effectiveness Agency of the year' in 2020. All thanks to the brilliant team of strategists I had the pleasure to work with.
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THE MOST EFFECTIVE AD OF 2020 - Tesco Safety Shop - YouGov UK
THE MOST EFFECTIVE CHRISTMAS AD 2020 | Tesco's 'No naughty list’ - YouGov UK
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MARKETING SOCIETY WEEK UK
2020 - Tesco - About Bloody Time
Diversity & Inclusion Champion
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CANNES LIONS
2019 – Gold/ Silver and Bronze lions - The endless ad
Old Spice – New variant launch.
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2018 – Bronze lion Entertainment - The reality show
Old Spice – New variant launch.
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2015 - The one and only Brazilian Grand Prix in Film
Leica Gallery - Leica 100th Anniversary
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JAY CHIAT AWARDS
2016 - Silver Medal Winner
Nike - Terrão - 3rd Jersey launch for Corinthians. An idea for Regional Campaign
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Jay Chiat Awards - Bronze Medal Winner 2012
Ambev - "Skol Roundy" - Idea for New Product/Content.
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EFFIE AWARDS BRASIL
2015- Silver Medal Winner
Honda Motors – HR-V Launch - Idea for Durable Consumer Goods
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2014 Silver Medal Winner
Ambev - Skol Profissa – Idea for Food & Beverages
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2014 Silver Medal Winner
Honda Motors- NEW FIT – Idea for David and Goliath category
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